Our Vision, Mission and Values

Our Vision

We are working for a fairer, more equal world in which our diversity, originality and creativity are celebrated, and everyone has opportunities to shine.

Our Mission

Building movements, affecting change, curing or treating diseases, protecting and supporting children and young people to flourish, enabling older people to get the care and support they want, housing the homeless, helping people to rebuild their lives after war, creating jobs, fighting inequality and discrimination and changing the world in a multitude of other ways takes care, commitment, energy, intelligence and money. We believe in working hard and smart, forming strong, reciprocal, generous spirited partnerships and bringing these things to our clients’ tables in the pursuit of a better world.

Our Values

We listen. As storytellers and fundraisers we understand the importance of listening to our clients and really understanding who they are, what they do, why, and how they do it. Listening helps us hear and narrate the authentic voice of clients and powerfully convey their passion, purpose, impact and needs to donors.

We are powerful. We are privileged in supporting our clients to make great changes in the world and tackle problems that hold people back. We acknowledge and share our power, supporting our clients and team to thrive with, and beyond us. We share our experience and knowledge generously, mentoring and supporting others to be great fundraisers and storytellers. We harness the power we have individually and collectively in supporting our team and clients to feel and be, powerful in the world.

We are creative. Fundraising is as much an art as a science. We have a highly creative team, many of whom have successful creative careers – our team includes writers, theatre makers, filmmakers, printmakers and designers. We know that our openness to creativity individually and collectively, make us better fundraisers, strategists and storytellers, and more fun to work with.

We are authentic. We live our values. We are attracting and developing fundraisers from communities underrepresented in our profession and are transitioning to an employee-owned business over the medium term. We work as one team, individually supported to excel in their field of fundraising. We are honest and emotionally intelligent, individually and collectively, have integrity, stay curious and trust each other and our clients.

We are kind. We see kindness as a superpower and whether dealing with our teammates, clients, funders, the planet or other partners, we come with kindness at our core. We are also fair; and firm in our refusal to tolerate unkindness within, towards, or from our team.

We have heart. We believe the best fundraising combines both head and heart, enabling every donor and/or assessor to connect with your work both intellectually and emotionally. We find and connect the love in every piece of work with the evidence to deliver it and let this resonate through everything.